Emojis are produced, manufactured and classified as original artistic works of the author in which the thinking of the author is presented in the form of emoji.Emojis are susceptible to the merger doctrine, which removes copyrights protection for details that are common or expected in context, which removes…

The sectors that make intensive use of industrial property rights related to the protection of products, or innovations in general, through patents, utility models, industrial designs and trademarks, generated in Peru an average annual added value of 338,754 million of soles, 55% of the national gross domestic product (PBI).

                       A utility model is considered to be any new form, configuration o arrangement of elements, tool, instrument. Mechanism or other object, that allows a better or different operation, use or manufacture or the object that incorporates it or that provides it with some utility,…

    In an increasingly globalized environment where internationalization is part of the natural growth process of a company, it is important to have a good level of brand protection.Brand is what we know as the intangible Value of the company. Hence the need to protect them, not only to protect our business but to…

On April 23, 2021, in the City of Lima, Decision 876 was issued that establishes the common regime of the Country Brand. The purpose of this regime is the use of the Country Brand made by the members of the Andean Community: Bolivia, Colombia, Ecuador and Peru to promote their different commercial sectors (Tourism, Gastronomy,…

In the last two decades, there has been an explosion of technologies that are transforming the way we work and live in an increasingly interconnected digital world. Cutting-edge technology refers to technological devices, techniques or achievements that employ the most current and high-level IT developments. The emergence and fusion of cutting-edge technologies is at the…