Registration of Weak and Evocative Trademarks

Registration of Weak and Evocative Trademarks This article analyzes how weak and evocative trademarks can be protected under Peruvian and Andean Community law, even when they are not explicitly listed in legislation. It outlines the distinctions between descriptive,...

Protection of Geographical Indications in Peru

Protection of Geographical Indications in Peru This article offers an in-depth look at how Peru’s legal framework recognizes and protects geographical indications (GIs), including both national and international appellations of origin and collective trademarks. It...
Should we patent it or keep it a secret?

Should we patent it or keep it a secret?

Should we patent it or keep it a secret? Ariana Gayoso Echevarria of Estudio Colmenares & Asociados evaluates the protection secured through patents compared to trade secrets and offers examples of when each is beneficial. Download the full article (in English)...